The Greatest Entrepreneurial Lessons My Dad Taught me.

Jun 20, 2020

Dad.


It’s a word that packs a lot of meaning. Ask ten people and you’ll get ten different answers. 

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For me “dad” means parks, BELIEF, addiction, shame, money, entrepreneurs, possibility, Faith, challenge, change,  pain, joy, pride, hope, county fairs, success, failure, sacrifice, police cars, alcohol, screaming matches, forgiveness dolls, provider, numbing, generosity, escapism, creativity, potential. 


I grew up with an addict. It felt like I had four dads. And yet, amidst all the multiple personalities and transformations my dad has undergone, he’s managed to grow a business from measly to multi-million dollars a year with my mom. When I called halfway houses back in 2016, they were shocked that he could be such a high-functioning addict. “Truly remarkable!” one woman said.


I saw my parents spend 30 years growing a business. When I was Declan’s age my mom would pop me in the stroller and pass out flyers around the neighborhood for their burgeoning

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Dismantling the Diamond Goal of Being “Perfect”

Jun 18, 2020
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By trying to be perceived as “perfect” that not only doesn’t sell, but it also doesn’t SERVE. 

 

For years we as a society have been fed this myth of perfection. It’s been shoved down our throats of these magical, completely unrealistic standards to hold ourselves too. 

 

And for high-achievers, whenever you fall short of this false fairytale, you vomit up the lies, the “should” the “supposed to’s” and the “have to’s” of someone else’s playbook beating yourself up that you aren’t “there yet.” Wherever “there” is…and usually, even you don’t even know. 

 

You just know what you DON’T want.

 

When I ask the question of “What DO you want?” I get a list of the programming the conditioned responses of what ‘success” and “love” and “relationships” are. 

 

ONLY after some deep digging, do you really strip away the layers of what the world, people, friends, family, your partner say you “should” want do you actually get to what YOU desire. 

 

And, never, whe

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Unwinding the Body of Racism

Jun 17, 2020

Since restrictions are slowly, systematically lifting in Australia three weeks ago, I have received exactly three massages. Yes, nearly a massage a week. Spoiled. Spoiled. Spoiled. And 100% okay with it.

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This past Sunday, when Hymy was working on my lower back and butt, she noticed something, something that I had never really paid attention to...


As a former Pilates instructor, I know you’ve got a lot of muscles in your butt. You’ve got the big bad boys that everyone knows about - gluteus maximus, medius, and minimus. 


But then, underneath those, there are five other smaller muscles, like your piriformis, and obturator externus, and other funny-sounding Latin ones that make you sound like a smarty-pants when you say them. 


It’s these smaller, lesser-known muscles that sometimes get so tense you don’t even notice them anymore...


...Until you do. 


They’re so deep and so used to being wound so tight, that you don’t even realize you’ve got an annoyin

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THIS is the key. 🔑

Jun 10, 2020
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This isn’t just happening in America. This is a Civil Rights movement around the world. 

 

We popped up to Brisbane this weekend to visit our friends for wine-tasting and light tourism. (COVID restrictions have significantly been lifting in Australia - no one wears masks, nor have they ever, and now, you can eat at restaurants with less than 10 people, as well as host gatherings in your home with ten or fewer people. Only 100 deaths in the total country of 24 million people. They’re doing something right!)

 

As we were on the train, I heard three kids (I say kids, but they were in their twenties), talking about supporting the protest.

 

“Protest,” I thought. And that’s when I heard them say they were going to support black lives matter. When we arrived in Brisbane I cannot tell you how pleased I was to experience the vibes of people awakening and standing for black lives matter together. We walked down streets holding the Aboriginal flag, with si

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How to Promote Your Business in Tough Times

Jun 04, 2020

Right now with everything going on with the greatest civil rights movement in the history of the US - 50 states standing for justice FOR black lives matter - it feels wrong to promote anything - my business included.

 

Do I still believe it is your social responsibility to keep selling? 💯  percent.

 

Do I still believe that it’s essential to our economy to keep our businesses going and growing right now if you have an online-based business? ….Especially now. 10000% yes.

 

Do I still believe that by growing your business you will be able to make MORE of a difference by being able to donate more to causes to support people of color? Absolutely.

 

Do I still believe that by growing your business, you will be able to make MORE of a difference by creating an extraordinary, diverse, anti-racist company culture, that teaches, preaches, and lives it’s company’s values of diversity, discovery, and acceptance? YAS! YAS! YAS!

 

Do I still believe that by growing your business, you c

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A Pattern Interrupt for Humanity

Jun 02, 2020

I wish I could say that I had the words these past few weeks. A shift has been needed in the world and in ourselves.

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COVID gave us an opportunity to reflect on what’s most important to us. For some, it gave us a chance to align and reconnect with our families. For others, it brought into stark contrast our own escapist tactics and feelings that have been repressed or suppressed, waiting to be released “when the kids graduate.” 

 

For some, it gave us a swift kick in the pants to pivot, realign our businesses, shift into miraculous overdrive with our productivity and creativity. And my revolutionaries - Meredith, Stuart, Kala - holy moly how proud I am of you for how you have pivoted and adapted your businesses and entire industries!!!

 

For others, it realigned TF out of us, to what we want, and to what the future holds for us and our industries. Is it even a business you want to be in? Is it even an industry that’s going to be around in five to t

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How to Dig Deep When Quitting Just Isn’t an Option

May 26, 2020

Even I have days where I want to quit, where I wonder what's the f*ing point in all this work. 

 

Where I literally question EVERYTHING and want to choose the easy road, where the questions tickle my mind…

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Maybe I could be normal?

Maybe I could just settle for another job, something that I didn't really care about and allow my art and creativity and absolutely love for what I do go to the back burner or go onto simmer?

 

Maybe I could tone it down and not have such big dreams? 

Maybe I could TRY, desperately, to quiet the voice inside of me that pushes me on to do MORE, have MORE, be MORE?

Because with passion for potential comes PAIN when people don’t recognize that their DREAM IS POSSIBLE. 

When they finally throw in the towel and settle for mediocrity instead of backing themselves on the grounds of certainty, safety, and the construct of “a sure thing”…

 

When really, let’s be honest, they’re just scared.

 

Running with their tail betwe

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Choose Joy and Give ZERO Trash Trucks About It

May 25, 2020

Declan‘s “trucks” really sounds it’s rhyming f-bomb. Thing is, trash trucks are currently his favorite thing on the planet. Every morning at our place in the Gold Coast we have at least three to six pass-and-collects by our giant floor to ceiling windows...beginning at 6:14 AM. And while the windows provide a world-class surround-sound experience earlier than I would like at that moment (I’m still in my quiet-hours of morning routine + getting stuff done), Declan is ecstatic, enraptured in over-the-moon jubilation over these waste vehicles.

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I mean, picture Mick Jagger or Tony Robbins or Lady Gaga style fandom, and that is my son - a garbage truck groupie. 

 

Unapologetic for his unabashed love of waste receptacle vehicles. 


And the joy he experiences...EVERY. SINGLE. MORNING....is the BEST cup of Decky you could ever have. 


His joy got me thinking…


When did we start corralling our excitement for the little things? When did you decide to “tone it

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Remove YOU from Your Sales Process

May 20, 2020

You know when you find that movie or that show. You know…that one. The one that you just can’t stop thinking about it. When you’re chatting with your fellow socially distanced mates, the Netflix recommendation just pours out of your mouth amidst thirty “OMG, OMG, you have to watch this!” And, “It’s soo good,” which is appropriately said on repeat because the show just leaves you in awe, inspired, on the edge of your seat, excited for the next one, eager to enjoy it.

Now think about how you promote your products and services. When you talk about it, do you talk about it with the same level of excitement and joy? Does it have the same amount of “OMG’S” and “It’s soooo good!” You have to watch this, do that, buy now, or any other CTA.

Both are buying conversations. Persuasion is persuasion. 

Here’s the thing…

IF YOU ARE NOT THE BIGGEST FAN OF YOUR BUSINESS, OF YOUR PRODUCTS, AND YOUR SERVICES, AND OF WHAT YOU DO, THEN HOW DO YOU EXPECT OTHERS TO BE AS WELL?

Having worked with suc

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How to Make a Healthy Business Baby

May 19, 2020

“You’re frustrated.” I could see it in her eyes, as they welled up with tears about to cry. 

She’d done all the visualizing. She’d journaled and future-casted, prayed, entered the astral-plane, dropped into the 5-D. She’d created more vision boards in 1 year than most do in their lifetime. She meditated, constantly, incessantly, daily. She raised her vibe, tapped into the frequency, experienced the Divine. She’d gone through therapy, reiki, sound-healing, trauma counseling, prayer-circles, support groups. She’d taken classes in neuroscience, courses in mindset, courses in Miracles. She’d surrounded herself with quartzes and played Solfeggio Hz frequencies every hour. She’d invested in herself, buying programs, hiring mentors, coaches, doing masterminds. She’d built landing pages, hosted summits, focused on “list” building.

“You’re damn right I’m frustrated…wait, no, that’s negative language. I know I shouldn’t say it, but that’s where I am.”

“Because you haven’t seen results yet

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