When Should I Start a Podcast for My Business?

queen tv May 19, 2022

When Should I Start a Podcast for My Business?

Have you ever delayed on an idea? Maybe you are right now?

Back in 2017, I had the idea for The Princess and the B podcast.

I felt inspired by the title because back then, I didn’t feel AT ALL like the Queen I feel like today (talk about growth, right?)

But, I was new to actually make money in my business…and I was a new mom.

And, frankly, I didn’t have the cash flow or bandwidth to start a podcast.

Fast forward later to 2019, I was a part of a podcast mastermind where I was the only one…without a podcast!

Talk about Imposter Syndrome - ha!

I had no choice. I had to rise to my next level. And so I did.

In 2019 we launched The Princess and the B podcast! Huzzah.

Now, over 170+ episodes later, I still love having a podcast. I love the community it has helped me connect with over the years. I love the medium of podcasting and the intimacy of communication that I get to have with you.

The thing is, when we launched in 2019 I had the cash flow to be able to afford a small team that supports me in the production, distribution, and marketing of that podcast.

Straight up, as a mother of 2 kids under 5, I literally CAN NOT spend 10 hours producing content. I just can’t. I refuse.

A huge mistake I see business owners make is starting a podcast without a STRATEGY to have it be a monetizable source for your business…and starting a podcast when their business, quite frankly, isn’t ready for it.

I’ve worked with business owners who DESTROY their cash flow, energy, and free time with a podcast. I’ve also seen entrepreneurs THRIVE because they have a podcast as part of their business strategy.

Ultimately it’s a timing + strategy thing.

Not every strategy is right for every time in your business.

In this episode of Queen TV, I’ll give you the tools to assess WHEN your business is ready to have a podcast so that you have the RIGHT strategy to help you get to the next level of your business.

“When Should I Start a Podcast for My Business?”

Remember, your reign is now.


P.S. I’m teaching a workshop on How to Profit from Podcasting to support you in using the RIGHT strategy for your business. If you want to learn how to get booked on podcasts and profit from those appearances, as well as how to start your own…and, of course, profit from having your own podcast too…

Then jump on the waitlist for Communication Queens:


Do you want to start a podcast for your business? In this episode of Queen TV, I’ll give you the tools to assess WHEN your business is ready to have a podcast so that you have the RIGHT strategy to help you get to the next level of your business.

#PodcastingforYourBusiness #Podcasttips #BusinessStrategy



🎧 Podcasting Queen https://youtube.com/playlist?list=PL2ClsckBxxuhIznCt03xcCIR-caCZBads



👑  Make sure to join our Communication Queens waitlist to learn how to profit from podcasting: https://crownyourselfcoaching.com/communication-queens-waitlist

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📚  Podcast Marketing: How to Easily Grow Your Audience in the Thousands and Make a Lasting Impact with Your Brand by Daniel Larson https://amzn.to/3uFvlwr

📚  You are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business by Mike Kim https://amzn.to/3tSfvPR



Becoming the Queen-B(usiness) of Yo’ Biz: 


Mompreneur Motivation:


Queen Convos to Rule Your Life, Body, and Business:


Mind Your Mindset



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"The first thing as a business owner you need to fix is sales. The second thing you need to fix is profit." - Mike Michalowicz @RealKimSpencer via @CrownYouNow https://ctt.ac/bYSUd

"I'm not saying don't start a podcast. I'm saying check the intention in which you are starting a podcast." @RealKimSpencer via @CrownYouNow https://ctt.ac/E6AqM


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🎙 Listen to The Princess and the B PODCAST here:

Apple Podcasts: http://bit.ly/princessandthebpodcast

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🥰  Loved learning when to start a podcast for your business? Watch this video again: https://youtu.be/bLLdTm3Pq4s



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